Market competition of pesticide preparation intensifies, how to evaluate the situation and grasp the future trend
2023 11/02
The integration of seed pesticides will be the general trend
The global agrochemical market accounted for $73.4 billion in sales, of which herbicides accounted for 44%, fungicides accounted for 27%, pesticides accounted for 25%, and other 4%; Of the total market share, Syngenta accounted for 18%, Bayer accounted for 16%, BASF accounted for 11%, Kodihua accounted for 19% and others accounted for 45%. The global seed market accounted for $47.2 billion in sales, with the United States accounting for 35%, or $16.5 billion. China accounted for 23%, at $10.9 billion; Bayer accounted for 22%, Kodihua accounted for 16%, Syngenta accounted for 7%, BASF accounted for 4%, others accounted for 51%; If the agrochemical and seed sales are combined, Bayer accounts for 18 percent, Syngenta 14 percent, Kodihua 12 percent, BASF 7 percent, and others 49 percent.
The difficulty of pesticide innovation increases
For the research and development of new pesticides, according to internationally recognized statistics, the development of an active ingredient with a novel structure requires the synthesis and screening of about 159,000 compounds, the cost of $286 million, and the average time from the first synthesis to the market is 11.3 years; With the increasing requirements for pesticide application, the difficulty of discovering new ingredients has increased significantly, and more time is needed for new product research and development. As the market speed of new active compounds slows down, many leading companies are adjusting their business strategies and research and development focus, shifting research and development expenses to seed traits, and closely integrating pesticide and seed industry development.
Patented products still dominate the market, but the trend of diversification of patented products appears
Multinational companies strengthen market monopoly by promoting new product blends; In the promotion of preparations, diversity replaces stability, and the constant adjustment and change of products has become the main theme of the market. At present, original products from Japanese and Chinese companies are gradually becoming an important market force, and second-tier multinational companies are committed to developing novel blends to strike a balance between patented products and generic products.
The original drug enterprise is strong, the preparation enterprise is weak, and the auxiliary enterprise is ignored
At present, many pesticide preparation enterprises due to the lack of core competitiveness, product homogenization is serious, resulting in serious price volume, the future situation is difficult; The creation of enterprises have their own core competitiveness, although the early stage will be very difficult, but the future situation is optimistic.
The demand for green development in China's agricultural modernization gives pesticide preparation enterprises new opportunities
Policy-driven: for example, biological breeding technology brings new opportunities to some products, new opportunities for soil health management brought by the green prevention and control of crop diseases, pests and grasses, intelligent manufacturing of pesticide preparations promotes the transformation and upgrading of enterprises, and so on.
Demand driven: If the demand for safe and efficient preparation products increases, the improvement of precision application technology, light cultivation technology and resistance management will also have a certain impact on the future preparation market.
Competitor level change
Large enterprises consolidate their advantages through the integration and extension of the industrial chain, medium-sized enterprises strengthen channel construction through sinking, and small enterprises strengthen their characteristics through preparation innovation and optimization. At present, the conventional product resources are accelerating to the concentration of large enterprises, and the industrial chain advantages are prominent; The innovation of product mix and promotion plan is accelerated, and the trend of channel diversification is more significant; Promote the circulation, integration and effective use of registration resources among enterprises.
Global biopesticide development is a hot spot
In recent years, foreign companies are gradually accelerating the development, registration and listing of biopesticides. In 2016, the global scale of biopesticides was 2.8 billion US dollars, the scale reached 6 billion US dollars in 2021, and it is expected to reach 13 billion US dollars in 2026, with an average annual compound growth rate of 15% to 18%. Up to now, a total of 121 biological pesticide active ingredients have been registered in China, and the number of registration certificates has reached 3,969. The State encourages greater research and development of microbial pesticides and plant-derived pesticides.
The implementation of the action plan of chemical pesticide reduction in China has also brought great impact on the pesticide industry
In the "Action Plan for chemical pesticide Reduction by 2025" issued by the Ministry of Agriculture and Rural Affairs, it is mentioned that by 2025, the use of chemical pesticides will be reduced by 5% for the three main grains and 10% for fruit and vegetable tea, and low-activity and high-dosage products will be eliminated. Strengthen green pesticide research and development; Strengthen the original innovation of low-risk chemical pesticides, and promote the creation and replacement of pesticides; Encourage innovative applications of nanotechnology in pesticide dosage forms. The implementation of this program will inevitably have a greater impact on the industry.
In view of the above development status of the pesticide industry, the correct judgment and accurate grasp of the future trend is particularly important, who can grasp the future trend, build their own core competitive advantage and moat, who will win in the future competition...
